by jackie.elliott@shaw.ca | Aug 1, 2015 | Company Values, Inventors, Research
We all learn from our mistakes right? It’s how we grow, how we evolve… ourselves and our businesses. What doesn’t kill us makes us stronger, yes? But what if those mistakes really threaten to damage our business? Even stop it dead in it’s tracks? Here are 5 big...
by jackie.elliott@shaw.ca | Jul 21, 2015 | Brand, Company Values, Ideal Customer
This was how I reacted when I read the article. Oh no! Why on earth would they do that? Here is the headline….. Lululemon Branded Beer to hit Shelves this Summer! Wow, I thought. What a spectacular mistake. Lululemon is a brand founded in Vancouver. If...
by jackie.elliott@shaw.ca | Apr 15, 2015 | Company Values, Investment, Mind Set
Choosing a business partner is like choosing a life partner….Marry in haste, repent in leisure, as the old adage goes. When a business partnership goes wrong, it can be as stressful and as financially devastating as a divorce. So here are our Do’s...